CLIENT EXPERIENCES
DFC has provided on-demand custom print solutions for teams, leagues, and brands for over two decades. With the flexibility of a heat press, we can easily bring the fulfillment to your venue as a temporary solution, or for permanent installation. You simply provide the blank apparel, and we’ll provide the equipment, decoration, and training you need for a successful event, every time.
ON-SITE ACTIVATION
Customizing apparel or jerseys at an event or game has become a popular option for giving customers a memorable fan experience. Let us bring our team, equipment, or even just our innovative products to your next event and create a moment your customers won’t forget!
PERMANENT ACTIVATION
With the flexibility of heat printing, we can create a full on-site custom experience in a variety of sizes and locations. We’ll bring our equipment and train your team to create custom gear for every event!
IN-VENUE KIOSK
Nothing says, “I had a great time at the game!” better than bringing home your team’s jersey. With our custom kiosk system, your fans can create and order their own custom gear right in your arena.
LET’S WORK TOGETHER!
DFC PARTNERSHIPS
MIAMI HEAT: In-Venue Kiosk
A PERMANENT STRUCTURE WITHIN THE STADIUM FOR ON-DEMAND CUSTOMIZATION
As a long-time licensee for the NBA®, STAHLS’ DFC partnered with the Miami Heat to deliver quick-turn jerseys for their retail stores. The Heat have won the NBA Team Retailer of the Year award six times and are constantly pushing the envelope on creativity. During the 2021/22 season, the Heat came up with the concept for the “Miami Mashup” jersey, where they selected different letters and numbers from previous year’s uniforms to create an iconic look. Working together, we were able to provide a unique experience within the Kaseya Center (formerly FTX Arena), supplying the space with everything they needed—from offering custom designs and setting up equipment, to order intake and providing letters/numbers for the space—DFC can create the ultimate fan customization experience.
SUPER BOWL: On-Site Activation
A TEMPORARY DISPLAY IN COLLABORATION WITH LEGENDS FOR FAN GEAR BEFORE THE BIG GAME
For the full two weeks leading up to the Super Bowl, customers could stop by our temporary activation in the Superbowl Experience, across from SoFi Stadium, to get their personalized custom jersey within minutes. STAHLS’ team members were on-site operating Hotronix® heat presses to apply various materials to blank NFL® jerseys, providing memories of a lifetime.
NFL DRAFT: On-Site Activation
A TENT DISPLAY FOR ADDED T-SHIRT PERSONALIZATION
In 2022, the STAHLS’ DFC team was on-site in Las Vegas customizing T-shirts and jerseys for both fans and players. Using the power of on-demand heat printing technology, our team raced against the clock with a two-minute deadline between the team making their selection and league announcing the pick as the player walked across the stage to meet with the Commissioner. In 2022, fans got the ultimate experience in the Fan Zone, a temporary activation, and at the NFL Store, a permanent location inside Caesars Palace. The activation in the Fan Zone, called the Draft Experience, is made possible thanks to a long-time partnership with clothing brand Legends. For over 10 years, we’ve been personalizing clothing from Legends, giving sports fans a one-of-a-kind garment they can proudly sport at any event. Fans can customize Draft T-shirts using the same Hotronix® heat presses and proprietary heat transfer technologies being used behind-the-scenes for the drafted players.
NFL STORE: Permanent Activation
IN-STORE CUSTOMIZATION OF JERSEYS AND HATS BROUGHT TO YOU BY OUR NFL PARTNER, LEGENDS
Brought to fans year-round by our NFL® partner Legends, the NFL Store is located at The Forum Shops in Caesars Palace. Following the 2022 draft, the NFL wanted to add a permanent activation to enhance customer experience and offer an assortment of gear for all ages, giving fans the opportunity to walk away with a custom jersey, hat, and more. With four pieces of equipment and a strong team of sports lovers and heat printers alike, the NFL Store is decorating fan wear year-round, allowing fans to get what they want, when they want it most. Be sure to stop by if you’re ever in town, it’s a game-changer!
NFL COMBINE: On-Site Activation
REAL-TIME CUSTOMIZATION FOR ATHLETES PARTICIPATING IN THE NFL COMBINE
While hard-working athletes are preparing for the biggest interview of their lives, the Combine, STAHLS’ is behind-the-scenes making sure they look as good as the pros. Using durable and dependable materials, we can ensure these participants can show off their athleticism without restrictions. Not only are we responsible for producing all their kits before the event, which contain the branded apparel and accessories they’ll need to get noticed by coaches, managers, and scouts, but we’re also on-site to make any size changes so they can perform at their best no matter what.
CROSSFIT GAMES: On-Site Activation
ON-DEMAND CUSTOMIZATION OF APPAREL AND ACCESSORIES FOR ATHLETES AND FANS
With our partners at the NOBULL CrossFit Games®, we’ve been fortunate to create personalized kits for the fittest athletes and fan apparel for the strongest supporters. Our STAHLS’ DFC team spends countless hours decorating over 20 pieces for each athlete to wear during the workouts, each complete with their name, their gym, and country they represent. Not only did we deliver over 20,000 pieces of apparel for the 2022 event, but we sent a team to the games to make any on-site changes for the participants, including delivering leader garments within a 15-minute window between events. This was an amazing experience for both the athletes to have that custom one-on-one experience, and DFC to showcase their ability to decorate on-demand with their innovative technologies. We’re so excited for this continued partnership and look forward to the future!